Course Description

Managing Director, 1863

Melissa Bradley

Course curriculum

  • 1

    Welcome

    • Welcome to the Pipeline Recovery Series

  • 2

    Week 1 Virtual- Leadership

    • Leadership Welcome

    • Leadership Conversation with Amanda DoAmaral of Fiveable

    • Priority Setting - 54321 a tool to help you focus on the most pressing objectives for your success

    • Status Report Planning Tool

    • 28 Moves to Survive a Downturn

    • Survey question for the virtual session, please fill out before Zoom meeting

    • TOOL: 54321 Management Tool

  • 3

    Week 2 Strategy Update

    • Strategy Update Welcome

    • VIDEO: Founder Strategies To Navigate A Recession

    • ARTICLE: The Psychology of Founders Who Win in Downturns

    • How To Price Your Product: A Guide To The Van Westendorp Pricing Model

    • TOOL: 1863 Strategy Update Worksheet Tool

    • TOOL: First Round's Scenario Response Planner

  • 4

    Week 3 Finance

    • Finance Introduction

    • The New Rules of Growth vs. Profitability

    • Cashflow Tool Instructions

    • Cash Flow Projection Tool

    • Crisis Agenda

    • Roads_to_Profitability

    • Profitability_Review

  • 5

    Week 4 Sales

    • Sales Welcome

    • ARTICLE: The B2B Digital Inflection Point - How Sales Have Changed During COVID-19

    • ARTICLE: The Art of Selling (GrowthWheel)

    • VIDEO: Selling Online through Amazon

    • Direct-To-Consumer_Guide from Shopify

    • TOOLS: Sales Resources and Worksheets

  • 6

    Week 5 Outsized Growth

    • Outsized Growth Welcome

    • ARTICLE: How Small Business M&A Goes Wrong (Management Today)

    • ARTICLE: What to Include in a Partnership Agreement

    • ARTICLE: Exit for Beginners (GrowthWheel)

    • AUDIO: Interview with Nick Jean-Baptiste from Jacmel Partners